Put the theme in your brief.
A red-and-black sale tile with a large discount is a familiar choice. I would start with a visual theme instead. These are three directions for the same product; choose one for your own campaign.
Use your product photo and an inspiration image to explain the scene. Give each reference a separate job: the product photo controls the product; the inspiration controls the setting, styling and light.
Help me create a Black Friday image campaign for my e-commerce brand. Product: [product name and product page link] Theme: [Analog / Outside the product’s natural environment / High fashion editorial] What the image should show: [your scene idea] Product reference: [my product photo] Inspiration reference: [my chosen image, for composition, styling and lighting only] Keep fixed: [product silhouette, material, color, logo and other critical details] Campaign palette: [specific colors] People: [distinct fictional adult models, not the people in my inspiration] Campaign text: [exact wording, or no text] Where it will appear: [Instagram post, email or website] Write a short creative brief that makes the theme visible through the setting, styling, lighting and camera angle. Use that same brief for every image in this campaign. Keep the product design faithful to my reference. Show me the brief and image prompts before generating anything.
Fill in the brackets, then paste into your AI conversation.
Analog
Use familiar objects, lived-in settings and a photographic treatment that feels from another era. Here, that means a stocked fridge, a telephone booth, direct flash and subtle grain.

The fridge
Reference 1: product photo.
Reference 2: your chosen scene inspiration.
Adapt this prompt to your brand
Create a static [BRAND] fashion campaign photograph using reference 1 for the product and reference 2 for the scene. A newly generated adult female fashion model kneels beside the open refrigerator, holding one hand-sized [PRODUCT NAME] in place of the milk bottle, with its front facing the camera and her fingers clear of its display. Preserve the device’s exact silhouette, proportions, surface finish, [product color] color, metallic treatment head, and controls from reference 1. Place three additional devices naturally among the refrigerator’s existing groceries, upright and visibly supported by shelves. Keep the mixed food, containers, leafy vegetables, floor groceries, egg carton, and shopping-bag clutter from reference 2. Retain the satin slip, draped coat, kneeling pose, kitchen, and intimate framing. Direct on-camera flash balanced with refrigerator light, slightly faded colors, fine 35mm film grain. Eye-level relative to the kneeling model, 35mm lens, original reference crop. Candid, tactile, nostalgic, editorial.
The Medicube prompt I used
Create a static Medicube fashion campaign photograph using reference 1 for the product and reference 2 for the scene. A newly generated adult female fashion model kneels beside the open refrigerator, holding one hand-sized Medicube AGE-R Booster Pro in place of the milk bottle, with its front facing the camera and her fingers clear of its display. Preserve the device’s exact silhouette, proportions, surface finish, pink color, metallic treatment head, and controls from reference 1. Place three additional devices naturally among the refrigerator’s existing groceries, upright and visibly supported by shelves. Keep the mixed food, containers, leafy vegetables, floor groceries, egg carton, and shopping-bag clutter from reference 2. Retain the satin slip, draped coat, kneeling pose, kitchen, and intimate framing. Direct on-camera flash balanced with refrigerator light, slightly faded colors, fine 35mm film grain. Eye-level relative to the kneeling model, 35mm lens, original reference crop. Candid, tactile, nostalgic, editorial.
For the model identity and product placement, use the scene you generated as reference 1 and the product photo as reference 2.
Edit reference 1, the existing fridge campaign image. Reference 2 is the sole exact Medicube device design reference. Make only the following requested corrections. Replace the woman's entire facial identity and hair with a clearly distinct fictional adult fashion model, approximately 30 years old, with warm deep-brown skin, a broad oval face, dark brown eyes, full lips, a softly rounded nose and short naturally curly black hair. Render her face and exposed skin consistently with realistic pores and the scene's existing flash. The inspiration woman's facial features must not carry over. Retain the same kneeling body pose, satin slip, draped coat and expression direction. Correct the device placements: keep exactly one realistic hand-sized pink AGE-R Booster Pro in her hand, and exactly three additional matching hand-sized devices inside the fridge. Move the faulty left upright device entirely below the shelf above it, laying it horizontally on the shelf with its front facing up and its whole body and treatment head resting within the shelf compartment. Keep the other horizontal fridge device fully supported on its own shelf. Keep the door-pocket device within the pocket, with its base supported. All devices have clear separation from shelf wires and refrigerator walls, physical contact shadows, and no intersecting geometry. Their dimensions are consistent with the handheld device, not oversized. Correct her product-holding hand: grip the lower third and sides of the handle naturally, with fingers and thumb anatomically correct; the front display, both controls and treatment head remain visible to the camera. Preserve the exact product silhouette, pink finish, metallic head and control layout from reference 2 without inventing product details. Do not change camera angle, framing, crop, kneeling pose, clothing, groceries, floor objects, refrigerator geometry, lighting direction or overall color grade. Preserve mixed groceries, leafy vegetables, egg carton and shopping clutter. Direct flash, subtle 35mm grain, candid analog fashion photograph.
For a clear product view, use your current image as the reference.
Edit only the product-holding hand and position of the handheld device in this photograph. Preserve the new woman's face, hair, skin, body, clothing, other hand, entire fridge and all groceries and devices, floor, crop, color and light exactly as shown. Lower her product-holding hand so she grips only the very bottom end of the pink device, with her four fingers curled around the back of the bottom 3 centimeters and her thumb on its side. Raise the device relative to her gripping hand so the entire black display and both circular buttons are fully visible above every finger. Its front faces the camera. Anatomically believable hand and wrist. Keep the product at its current hand-sized scale. No fingers across the screen or either button. Change nothing else.

The telephone booth
Reference 1: product photo.
Reference 2: your chosen scene inspiration.
Adapt this prompt to your brand
Create a static fashion campaign photograph featuring two distinct newly generated adult female models beside a monumental [PRODUCT NAME] transformed into a walk-in telephone booth. Use reference 1 to preserve the device’s overall silhouette and proportional relationship between its [product color] body, metallic head, display, and circular controls. Enlarge the complete device to architectural scale. Integrate a narrow open doorway into its side, revealing a recessed telephone and cord inside, while keeping the product’s front recognizable. The device itself forms the booth. Use reference 2 for the street setting, two-person arrangement, red tailored coats, red shoes, and upward gazes. One model stands just inside the opening with a hand on the door edge; the second stands alongside the booth. Both remain fully visible. Soft overcast daylight, muted vintage reds, pale product [product color], subtle film grain. Full-length portrait composition, 35mm lens, camera slightly below eye level, enough headroom to show the complete device. Analog, surreal, sculptural, editorial.
The Medicube prompt I used
Create a static fashion campaign photograph featuring two distinct newly generated adult female models beside a monumental Medicube AGE-R Booster Pro transformed into a walk-in telephone booth. Use reference 1 to preserve the device’s overall silhouette and proportional relationship between its pink body, metallic head, display, and circular controls. Enlarge the complete device to architectural scale. Integrate a narrow open doorway into its side, revealing a recessed telephone and cord inside, while keeping the product’s front recognizable. The device itself forms the booth. Use reference 2 for the street setting, two-person arrangement, red tailored coats, red shoes, and upward gazes. One model stands just inside the opening with a hand on the door edge; the second stands alongside the booth. Both remain fully visible. Soft overcast daylight, muted vintage reds, pale product pink, subtle film grain. Full-length portrait composition, 35mm lens, camera slightly below eye level, enough headroom to show the complete device. Analog, surreal, sculptural, editorial.
Outside the product’s natural environment
Take the product somewhere you would not expect to find it. Change its scale, place it in a new setting, or let its packaging take over the scene.

The oversized chessboard
Reference 1: product photo.
Reference 2: your chosen scene inspiration.
Adapt this prompt to your brand
Create a static [BRAND] campaign photograph using reference 2’s elevated diagonal view of an outdoor black-and-[bag color] stone chessboard. Replace all chess pieces with monumental [PRODUCT NAME] devices, using reference 1 to preserve their exact proportions, [product color] finish, metallic heads, displays, and controls. Scale two upright devices so their treatment heads are broad enough to support seated adults. Place additional giant devices on separate squares, maintaining the reference’s spacious arrangement. Exactly two newly generated adult fashion models sit on top of two separate devices, one wearing black tailoring and one wearing an ivory outfit. Their weight rests visibly on the enlarged treatment heads, legs draped naturally over the sides. Keep the devices’ fronts visible below them. Omit the oversized handbag from the inspiration. Warm, low afternoon sunlight with long diagonal shadows, tactile stone, restrained film grain. High oblique camera angle, 50mm lens, sufficient depth of field to show both people and product forms clearly. Monumental, quiet, surreal, editorial.
The Medicube prompt I used
Create a static Medicube campaign photograph using reference 2’s elevated diagonal view of an outdoor black-and-cream stone chessboard. Replace all chess pieces with monumental Medicube AGE-R Booster Pro devices, using reference 1 to preserve their exact proportions, pink finish, metallic heads, displays, and controls. Scale two upright devices so their treatment heads are broad enough to support seated adults. Place additional giant devices on separate squares, maintaining the reference’s spacious arrangement. Exactly two newly generated adult fashion models sit on top of two separate devices, one wearing black tailoring and one wearing an ivory outfit. Their weight rests visibly on the enlarged treatment heads, legs draped naturally over the sides. Keep the devices’ fronts visible below them. Omit the oversized handbag from the inspiration. Warm, low afternoon sunlight with long diagonal shadows, tactile stone, restrained film grain. High oblique camera angle, 50mm lens, sufficient depth of field to show both people and product forms clearly. Monumental, quiet, surreal, editorial.

The cream shopping bags
Reference 1: product photo.
Reference 2: your chosen scene inspiration.
Adapt this prompt to your brand
Create a static [BRAND] campaign photograph using reference 2’s close overhead diagonal view into the open trunk of a white vintage car. Fill the trunk with [bag color]-colored [BRAND] paper shopping bags in varied sizes, preserving the reference’s dense overlapping arrangement. Use substantial matte paper with visible folds, squared bases, softly creased sides, and dark ribbon handles. Each visible bag front carries a single small, centered dark “[brand wordmark]” wordmark, printed naturally on the paper and following its perspective. Retain the white car body, raised trunk lid, black trunk lining, chrome trim, partial rear light, and tight asymmetric crop. Bags lean against one another with believable weight and contact shadows; some fronts face the camera while others turn away. Soft overcast daylight, restrained saturation, warm [bag color] against cool white paint. Handheld 35mm photograph, close diagonal framing, fine film grain. Understated, tactile, candid, luxurious. Replace all original bag branding with “[brand wordmark].”
The Medicube prompt I used
Create a static Medicube campaign photograph using reference 2’s close overhead diagonal view into the open trunk of a white vintage car. Fill the trunk with cream-colored Medicube paper shopping bags in varied sizes, preserving the reference’s dense overlapping arrangement. Use substantial matte paper with visible folds, squared bases, softly creased sides, and dark ribbon handles. Each visible bag front carries a single small, centered dark “medicube” wordmark, printed naturally on the paper and following its perspective. Retain the white car body, raised trunk lid, black trunk lining, chrome trim, partial rear light, and tight asymmetric crop. Bags lean against one another with believable weight and contact shadows; some fronts face the camera while others turn away. Soft overcast daylight, restrained saturation, warm cream against cool white paint. Handheld 35mm photograph, close diagonal framing, fine film grain. Understated, tactile, candid, luxurious. Replace all original bag branding with “medicube.”

The vintage car
Reference 1: product photo.
Reference 2: your chosen scene inspiration.
Adapt this prompt to your brand
Create a static [BRAND] campaign photograph using reference 2’s pale buttery-yellow vintage convertible, open rear trunk, old stone street, and rear three-quarter composition. Overflow the trunk with white [BRAND] paper shopping bags, continuing a few bags into the visible rear seating area as in the reference. Preserve realistic bag proportions, matte white paper, folded gussets, soft creases, and ivory ribbon handles. Print one centered dark “[brand wordmark]” wordmark on each outward-facing bag front, following the paper’s angle and folds. Retain the car’s original paint, chrome bumper, rear lights, raised trunk lid, and surrounding architecture. Replace the license-plate lettering with exactly “Black Friday” in clean, legible ivory letters on a black plate, fitted within its existing frame. Soft natural daylight, gentle reflections on the chrome, muted vintage color. Eye-level rear three-quarter view, 50mm lens, original portrait crop with the plate fully visible. Nostalgic, abundant, understated, editorial. Replace the original shopping-bag branding throughout.
The Medicube prompt I used
Create a static Medicube campaign photograph using reference 2’s pale buttery-yellow vintage convertible, open rear trunk, old stone street, and rear three-quarter composition. Overflow the trunk with white Medicube paper shopping bags, continuing a few bags into the visible rear seating area as in the reference. Preserve realistic bag proportions, matte white paper, folded gussets, soft creases, and ivory ribbon handles. Print one centered dark “medicube” wordmark on each outward-facing bag front, following the paper’s angle and folds. Retain the car’s original paint, chrome bumper, rear lights, raised trunk lid, and surrounding architecture. Replace the license-plate lettering with exactly “Black Friday” in clean, legible ivory letters on a black plate, fitted within its existing frame. Soft natural daylight, gentle reflections on the chrome, muted vintage color. Eye-level rear three-quarter view, 50mm lens, original portrait crop with the plate fully visible. Nostalgic, abundant, understated, editorial. Replace the original shopping-bag branding throughout.

The pink-bag train
Reference 1: product photo.
Reference 2: your chosen scene inspiration.
Adapt this prompt to your brand
Create a static [BRAND] Black Friday campaign photograph using reference 2’s elevated diagonal view down a subway platform, silver train, arched station ceiling, and watching commuters. Load the train with [bag color] [BRAND] paper shopping bags, densely visible through its windows and spilling through open doors into irregular piles along the platform. Preserve the train’s structure and the reference’s perspective. Use matte [product color] paper, folded sides, [product color] handles, and one centered dark “[brand wordmark]” wordmark on each clearly visible bag front. Bags compress, lean, and overlap naturally with varied orientations and grounded contact shadows. Retain the spectators and their candid reactions around the edges of the scene. Change the large illuminated billboard above the train to exactly “Black Friday,” set in large condensed [product color] lettering on white. Keep this sign unobstructed and clearly readable. Cool overhead station lighting with soft [product color] reflections on the metal train. Elevated wide-angle photograph, 28mm lens, deep focus, original portrait framing. Immersive, excessive, surreal, photographic. Replace all original campaign logos on the bags.
The Medicube prompt I used
Create a static Medicube Black Friday campaign photograph using reference 2’s elevated diagonal view down a subway platform, silver train, arched station ceiling, and watching commuters. Load the train with blush-pink Medicube paper shopping bags, densely visible through its windows and spilling through open doors into irregular piles along the platform. Preserve the train’s structure and the reference’s perspective. Use matte pink paper, folded sides, pink handles, and one centered dark “medicube” wordmark on each clearly visible bag front. Bags compress, lean, and overlap naturally with varied orientations and grounded contact shadows. Retain the spectators and their candid reactions around the edges of the scene. Change the large illuminated billboard above the train to exactly “Black Friday,” set in large condensed pink lettering on white. Keep this sign unobstructed and clearly readable. Cool overhead station lighting with soft pink reflections on the metal train. Elevated wide-angle photograph, 28mm lens, deep focus, original portrait framing. Immersive, excessive, surreal, photographic. Replace all original campaign logos on the bags.
High fashion editorial
Direct the image like a fashion shoot. Give the model a deliberate pose, use wardrobe as part of the palette, and make the product belong to the composition.

The runway chessboard
Reference 1: product photo.
Reference 2: your chosen scene inspiration.
Adapt this prompt to your brand
Create a static [BRAND] fashion campaign photograph using reference 2’s low viewpoint, striding adult female model, white tailored outfit, blue sky, and outdoor chessboard composition. Replace the chess pieces with freestanding, oversized [PRODUCT NAME] devices. Use reference 1 as the sole product-design reference, preserving its silhouette, proportions, [product color] finish, metallic head, display, and controls at every scale. Position large devices close to both foreground edges, partly cropped, with smaller-looking devices farther across the board to create depth. Replace the model’s orange handbag with a structured [bag color] paper shopping bag, matching its position and approximate visual weight. Give the bag realistic folded sides, paper handles, and one centered dark “[brand wordmark]” wordmark facing the camera. Retain the reference’s confident stride, flowing hair, board geometry, and open sky. Clear directional afternoon sunlight, crisp grounded shadows, natural skin texture. Low camera, 35mm lens, sharp model and bag with softer foreground devices. Sculptural, polished, bold, editorial.
The Medicube prompt I used
Create a static Medicube fashion campaign photograph using reference 2’s low viewpoint, striding adult female model, white tailored outfit, blue sky, and outdoor chessboard composition. Replace the chess pieces with freestanding, oversized Medicube AGE-R Booster Pro devices. Use reference 1 as the sole product-design reference, preserving its silhouette, proportions, pink finish, metallic head, display, and controls at every scale. Position large devices close to both foreground edges, partly cropped, with smaller-looking devices farther across the board to create depth. Replace the model’s orange handbag with a structured cream paper shopping bag, matching its position and approximate visual weight. Give the bag realistic folded sides, paper handles, and one centered dark “medicube” wordmark facing the camera. Retain the reference’s confident stride, flowing hair, board geometry, and open sky. Clear directional afternoon sunlight, crisp grounded shadows, natural skin texture. Low camera, 35mm lens, sharp model and bag with softer foreground devices. Sculptural, polished, bold, editorial.

The newspaper dispenser
Reference 1: product photo.
Reference 2: your chosen scene inspiration.
Adapt this prompt to your brand
Create a static [BRAND] fashion campaign photograph using reference 2’s street-corner composition and a newly generated adult female model in the same styling direction: ochre jacket, green headscarf, short checked skirt, burgundy tights, and heeled shoes. Keep the tilted blue newspaper dispenser with its open compartment. Fill the compartment with hand-sized [PRODUCT NAME] devices from reference 1. Show several sliding across the opening’s lower edge, three caught mid-fall immediately below it, and two resting on the pavement. Preserve clear separation, believable gravity, and the exact product design, [product color] finish, metallic head, and controls. Replace the model’s small handbag with one device held securely in her trailing hand, product front visible. Retain a few loose newspapers around the dispenser and pavement, along with the street architecture and traffic lights. Hard midday sunlight, crisp pavement shadows, rich editorial colors. Low street-level camera, 35mm lens, fast-shutter freeze, original portrait framing. Kinetic, playful, glamorous, photographic. Exclude the source image’s publication watermark.
The Medicube prompt I used
Create a static Medicube fashion campaign photograph using reference 2’s street-corner composition and a newly generated adult female model in the same styling direction: ochre jacket, green headscarf, short checked skirt, burgundy tights, and heeled shoes. Keep the tilted blue newspaper dispenser with its open compartment. Fill the compartment with hand-sized Medicube AGE-R Booster Pro devices from reference 1. Show several sliding across the opening’s lower edge, three caught mid-fall immediately below it, and two resting on the pavement. Preserve clear separation, believable gravity, and the exact product design, pink finish, metallic head, and controls. Replace the model’s small handbag with one device held securely in her trailing hand, product front visible. Retain a few loose newspapers around the dispenser and pavement, along with the street architecture and traffic lights. Hard midday sunlight, crisp pavement shadows, rich editorial colors. Low street-level camera, 35mm lens, fast-shutter freeze, original portrait framing. Kinetic, playful, glamorous, photographic. Exclude the source image’s publication watermark.
Edit this fictional Medicube fashion campaign image. Remove the VOGUE publication lettering in the bottom right corner and reconstruct the continuous pavement there. Replace the inspiration person's facial identity with a distinct fictional adult fashion model aged 30, with a broad oval face, warm brown eyes, a softly rounded nose, full lips and natural skin texture. Preserve the green scarf and its position, hair direction, head pose, body pose, clothing, framing, shadows, lighting, blue dispenser, every pink Medicube device, hand holding the product, newspapers, buildings and traffic lights. Do not add any publication lettering or watermark. Change only the face identity and remove the publication logo.
Edit only the trailing gloved hand on the LEFT side of this image and the Medicube device it carries. Replace the flat sideways hand pasted across an upright device with a natural closed carrying grip. Bend the fingers at their knuckles so all four fingers curl fully around the middle of the handle, with the thumb visibly opposed on the other side and the handle seated inside the palm. Show rounded glove-covered knuckles, palm contact and subtle pressure folds. It is fine for the curled fingers to cover some controls: believable physical grasp is the priority. Turn the hand and device together into a relaxed diagonal carrying angle: treatment head points down and toward the left edge, handle runs through the closed fist; wrist follows the forearm without a sharp sideways bend. The device should look securely carried in a moving hand, not displayed vertically against an open palm. Keep the device's pink body, metallic treatment head, design and handheld scale. Preserve everything outside this small hand-and-device area exactly: face, hair, headscarf, expression, jacket, bracelet, trailing elbow and upper arm, other hand, entire body pose, clothing, blue dispenser, every other device, newspapers, street, lighting, color, crop and camera position. No new text or watermark.
Generate, review, then repeat.
Pick the scene prompt that fits your theme, replace the brand details, and use it with your brief in Higgsfield. Review one image before making the rest of the set.
Generate one image from the approved brief and scene prompt. Use my product reference for its actual design, and my inspiration only for composition, styling and light. Use a distinct fictional adult face wherever a person appears. Before showing me the result, check the product shape, hands, contact with surfaces, model count and any lettering against the brief. Flag anything that does not match instead of calling the image finished. For a correction, change only [the specific detail]. Preserve the approved face, pose, wardrobe, setting, lighting, crop and every other product detail.
The one thing that breaks the campaign: changing the visual direction with every image. Keep the theme, palette and photographic treatment in the brief, then vary the scene.
The images illustrate creative directions. For your own campaign, verify the product, model count, natural grip and exact lettering before publishing. Keep pricing and offer terms outside the generated artwork unless you can verify every character.